About

Born and raised in New York City, Ruben Hughes rapidly rose the ranks as a content creator and art director. While navigating New York’s fast–paced creative scene, he was exposed to leading global design firms and found great affinity when working for Danish brands like Bang & Olufsen and Menu. After a trip to Copenhagen, Ruben returned to New York with an emboldened passion for design and two job offers. In late 2017, he took the leap and traded the big city hustle of New York for the Copenhagen pace of life. Since making the move, he has worked for luxury department store Illum, furniture and homewares brand Menu, men’s fashion label Son of a Tailor, Danish lighting company Velux, ​​and now as Creative Strategist for wellness platform Lenus.